Carlos Fernandez

Critic
DISC Type : C

Director - Cross Product Data Coordination at Paramount

New York, New York, United States

Overview

Carlos has no verified overview

Personality Overview

Information Seeker

ROI Driven

Precise

They choose to analyze logically and value facts to emotions.  Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Carlos has no verified topics they care about

Media Appearances

Carlos has no verified media appearances

Work History

7-2021
Director - Cross Product Data Coordination at Paramount
6-2019 - 7-2021
Director - Data Products at Sony Music Entertainment
1-2017 - 6-2019
Director, Sales & Marketing Analytics at Sony Music Entertainment
8-2001 - 1-2017
Various Leadership Roles – Data & Technical Operations at Sony Music Entertainment
5-2000 - 8-2001
HTML Developer at First Light Communications

Education

Bachelor's of Arts from Hofstra University

More Information

Social Presence :

Prographics :

Exp : 25 Location : New York, New York, United States Job Level : Mid-senior Designation : Director - Cross Product Data Coordination at Paramount
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Insights For Selling To Carlos

During A Call Or A Meeting

DO's

  • Be formal and objective, they will appreciate it more
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Make extra effort to not seem pushy or confrontational
  • Don’t rush them till they have clearly gotten all the necessary information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Carlos is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Carlos

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Carlos move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Carlos take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Carlos

Personality Compatibility


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