Carlos Sada

Activist
DISC Type : Cd

Gerente de Desarrollo de Producto Cárnico y Comidas Preparadas at Sigma

Monterrey, Nuevo León, Mexico

Overview

Carlos is a Product Development Manager at Sigma Alimentos, specializing in meat products and prepared meals. An alumnus of Tecnológico de Monterrey with an MBA from EGADE Business School, he has a strong background in food industries. He has recently earned multiple certifications in AI and Deep Learning from IBM.

There is no publicly available information about his personal life or interests outside of his professional qualifications and certifications.

His recent focus on artificial intelligence, exemplified by certifications in Trustworthy AI and Deep Learning, is a unique specialization for a food product development leader.

Personality Overview

Perfectionist

Observative

Logical And Quick

They care equally about the product and its potential impact.  They don’t always try to control the conversation but neither do they like yielding it fully. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

Food Product Innovation
His career at Sigma has been dedicated to developing new products, from initial pilot evaluations to market launch and follow-up.
AI in Food Tech
He has recently obtained several advanced certifications from IBM in Artificial Intelligence, Deep Learning, and Building Trustworthy AI Enterprise Solutions.
Meat & Prepared Meals
His current title explicitly names his focus area as "Producto Cárnico y Comidas Preparadas, " indicating specialized expertise in this market segment.

Media Appearances

Carlos has no verified media appearances

Work History

8-2025
Gerente de Desarrollo de Producto Cárnico y Comidas Preparadas at Sigma
9-2022 - 9-2025
Gerente de Desarrollo de Producto at Sigma
3-2013 - 10-2022
Jefe de Desarrollo de Productos at Sigma
8-2009 - 3-2013
Ingeniero de Proyectos at Griffith Laboratories

Education

2017 - 2017
Master of Business Administration - MBA from EGADE Business School
2001 - 2006
Ingeniero en Industrias Alimentarias from Tecnológico de Monterrey

More Information

Social Presence :

Prographics :

Exp : 16 Location : Monterrey, Nuevo León, Mexico Job Level : N/A Designation : Gerente de Desarrollo de Producto Cárnico y Comidas Preparadas at Sigma
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Insights For Selling To Carlos

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending too much time on pleasantries
  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Highlight the competitive differentiation of your product

DONT's

  • Avoid repeating yourself or making generalizations
  • Don’t try to be an alpha salesperson, give them equal space
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Carlos is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Carlos

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Carlos move?

  • Their decision making speed is somewhere in the middle.
  • Can Carlos take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Carlos

Personality Compatibility


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