Carly McPherson

Initiator
DISC Type : Di

Senior Manager, Consumer Strategy & Brand Marketing Operations at Deckers Brands

Denver, Colorado, United States

Overview

Carly has no verified overview

Personality Overview

Friendly Challenger

Conviction Driven

Risk-Accepting

They measure a product on its merit but can be influenced by strong testimonials.  They don’t mind taking a stand if they believe in something. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Carly has no verified topics they care about

Media Appearances

Carly has no verified media appearances

Work History

10-2025
Senior Manager, Consumer Strategy & Brand Marketing Operations at Deckers Brands
10-2024 - 10-2025
Brand Marketing Operations Manager at Deckers Brands
8-2023 - 10-2025
Brand Marketing Manager at Deckers Brands
5-2021 - 1-2023
Brand Marketing Manager at Grove Collaborative
7-2020 - 5-2021
Marketing & Creative Operations Manager at Grove Collaborative

Education

Bachelor's Degree from Santa Clara University
Business Studies from Università Cattolica del Sacro Cuore

More Information

Social Presence :

Prographics :

Exp : 8 Location : Denver, Colorado, United States Job Level : Middle Designation : Senior Manager, Consumer Strategy & Brand Marketing Operations at Deckers Brands
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Insights For Selling To Carly

During A Call Or A Meeting

DO's

  • Refer to testimonials from well known people to highlight the value of your product
  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Focus on the big picture and the strategic value of your product

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t keep repeating the same information, it could make them impatient
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Carly is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Carly

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Carly move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Carly take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Carly

Personality Compatibility


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