Caroline Lewis

Questioner
DISC Type : c

News Reporter at ITN

London, England, United Kingdom

Overview

Caroline has no verified overview

Personality Overview

Price-Sensitive

Not Easily Convinced

Value Seeker

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  It is quite likely of them to ask for pricing or other concessions. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Caroline has no verified topics they care about

Media Appearances

Caroline has no verified media appearances

Work History

12-2023
News Reporter at ITN
10-2022 - 12-2023
Climate and Environment Correspondent at STV Group plc
3-2022 - 12-2023
Multimedia Journalist at STV Group plc
3-2020 - 3-2022
On Screen Journalist at ITV
3-2019 - 3-2020
Broadcast Journalist at BBC News

Education

2015 - 2016
Master’s Degree from University of Sussex
2017 - 2017
NCTJ Diploma in Journalism from Brighton Journalist Works

More Information

Social Presence :

Prographics :

Exp : 8 Location : London, England, United Kingdom Job Level : N/A Designation : News Reporter at ITN
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Insights For Selling To Caroline

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • If you have a lower priced product compared to the competition, call out the same
  • Back up any claims with data and numbers

DONT's

  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Caroline is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Caroline

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Caroline move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Caroline take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Caroline

Personality Compatibility


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