Carolyn Rich in

Carolyn Rich

Login to view DISC.
Director of Brand at Allianz UK
📍 Farnham, England, United Kingdom

Carolyn is the first-ever Director of Brand at Allianz UK, a senior role created in May 2024. Described by her CEO as a "dynamic leader, " she is responsible for the brand strategy across the entire UK portfolio, including LV= and Petplan, leveraging over 25 years of marketing experience.

She demonstrates a strong commitment to community and social responsibility, having previously led initiatives like the Allianz Community Fund and company-wide fundraising challenges for mental health charities. She actively creates programs, such as MoveNow festivals, to encourage youth participation in sports.

Her strategic goal is to transform Allianz from a brand primarily known by brokers into a recognized household name across the UK.

Read the full overview →
Experience
20 Years
Current Role
Director of Brand
Job Level
Mid-senior
Location
Farnham, England, United Kingdom
Personality Overview

How Carolyn shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics Carolyn cares about

Unified Brand Strategy
In her new role, she is tasked with creating a cohesive strategy for Allianz, LV=, and Petplan to elevate the brands' visibility in the UK market.
Sports Sponsorship
Actively leads major partnerships with the Olympic & Paralympic Movements (Paris 2024), England Rugby, and the Women’s Rugby World Cup to increase brand recognition.
+5 more topics Login to view topics
Career

Work history

4-2024
Director of Brand
Allianz UK
11-2023 - 8-2024
Head of Market Management
Allianz UK
4-2019 - 12-2023
Head of Brand Marketing and Social Responsibility
Allianz UK
9-2008 - 4-2013
Director of Enrich Communications
Carolyn Rich
4-2001 - 4-2008
Digital Marketing Manager
Barnardo's
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
1993 - 1996
BA Hons
University of Nottingham
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

More profiles

Discover additional public profiles from our index.

Tarun Jain
Tarun Jain
Talent Acquisition Lead
NAB
 Emily Hostetter
Emily Hostetter
Operations Manager
Principal Financial Group
 Rafid Choudhury
Rafid Choudhury
Senior Manager - Corporate Strategy & Business Development
CVS Health
 Ankita Pal
Ankita Pal
Talent Acquisition Specialist
Ameriprise Financial Services, LLC
Unlock the full playbookSee exactly how to sell to Carolyn. Free, 10 seconds.