Cassie Smith

Trailblazer
DISC Type : ID

Vice President, Content & Marketing at Kimberbell

Salt Lake City Metropolitan Area, United States

Overview

Cassie has no verified overview

Personality Overview

Achievement-Oriented

Charismatic

Friendly But Fast

They are more likely to be open to unproven but exciting technologies.  They are charming and have the ability to align others behind their decisions. They respond better to a combination of speed and relationship.

Topics They Care About

Cassie has no verified topics they care about

Media Appearances

Cassie has no verified media appearances

Work History

1-2024
Vice President, Content & Marketing at Kimberbell
1-2022 - 8-2024
Adjunct Professor of Communication at Weber State University Lindquist College of Arts & Humanities
8-2022 - 1-2024
Communication Supervisor at Davis School District
5-2020 - 8-2022
Marketing and P.R. Manager, Lindquist College of Arts & Humanities at Weber State University
4-2018 - 5-2020
Davis Education Foundation Marketing/Communication Coordinator at Davis School District

Education

2019 - 2020
Master of Professional Communication - MPC from Weber State University
2012 - 2015
Bachelor of Arts (B.A.) from University of Utah

More Information

Social Presence :

Prographics :

Exp : 7 Location : Salt Lake City Metropolitan Area, United States Job Level : Senior Designation : Vice President, Content & Marketing at Kimberbell
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Insights For Selling To Cassie

During A Call Or A Meeting

DO's

  • Help them visualize the impact of their decision
  • Talk about yourself and some of your achievements at the start of the conversation
  • Give them control of the sales process

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Avoid unnecessary negativity or slowness
  • Don't make any commitments that you might not be able to fulfill

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cassie is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Cassie

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Cassie move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Cassie take some risk or not?

  • They can take risks if necessary.

You And Cassie

Personality Compatibility


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