Catherine Doyle

Observer
DISC Type : ci

General Manager Microsoft Ireland at Microsoft

Dublin, County Dublin, Ireland

Overview

Catherine Doyle is the General Manager for Microsoft Ireland, leading the sales, marketing, and services business. With over 20 years of experience, including a long tenure as Managing Director at Dell Technologies, she specializes in driving AI-powered digital transformation for public and private sector organizations.

Outside of her executive role, Catherine is a working mother with a long-standing personal passion for the constantly changing landscape of the technology industry. This curiosity has been a driving force throughout her extensive career in the sector.

She also serves as an Independent Non-Executive Director on the board of Vhi, Irelands largest health insurance provider.

Personality Overview

Value Driven

Assertive

Example Seeker

They are generally strong communicators and are not easy to convince.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They ask a lot of questions and rely heavily on information and collaterals.

Topics They Care About

AI for Ireland
Frequently speaks on AI's potential to significantly boost Ireland's economy, citing analysis that it could add up to €250 billion by 2035.
Digital Transformation
Her vision at Microsoft is to empower Irish organizations to embrace digital innovation and harness technology to realize their full potential.
Women in Leadership
Actively advocates for women in technology, encouraging the use of networking and workplace advocacy to foster career growth and inspire future leaders.

Media Appearances

Catching Up With The CEO: Catherine Doyle, Microsoft …. Featured in The Gloss

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Catherine Doyle named new general manager of Microsoft …. Featured in Silicon Republic

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AI is here, it's evolving. My advice is skill up, says Microsoft …. Featured in The Times

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Work History

7-2024
General Manager Microsoft Ireland at Microsoft
5-2024
Independent Non Executive Director at Vhi
5-2023 - 6-2024
Managing Director Dell Technologies Ireland at Dell Technologies
8-2022 - 5-2023
Senior Director, Dell Technologies Software Group Leader, EMEA at Dell Technologies
4-2019 - 8-2022
Senior Director Strategic Outsourcers EMEA at Dell Technologies

Education

Executive development from Cranfield School of Management
Women for the Board from University of Westminster

More Information

Social Presence :

Prographics :

Exp : 18 Location : Dublin, County Dublin, Ireland Job Level : Senior Designation : General Manager Microsoft Ireland at Microsoft
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Insights For Selling To Catherine

During A Call Or A Meeting

DO's

  • Help them realize that there is no personal risk in making this decision
  • Be prepared for a lot of questions, answer them objectively
  • Persuade objectively how your product will help them achieve their goals

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t brush off any concerns, take all questions seriously
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Catherine is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Catherine

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Catherine move?

  • They like to analyze well and then make their decisions.
  • Can Catherine take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Catherine

Personality Compatibility


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