Cathy Wu

Go-getter
DISC Type : d

Director, Digital Asset Capital Formation at Franklin Templeton

United States

Overview

Cathy has no verified overview

Personality Overview

Vision Oriented

Fast-Paced

Self-Confident

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They can be nudged to make faster decisions by offering what they value. They care equally about the product and its potential impact.

Topics They Care About

Cathy has no verified topics they care about

Media Appearances

Cathy has no verified media appearances

Work History

4-2025
Director, Digital Asset Capital Formation at Franklin Templeton
8-2021 - 10-2024
Director of Investor Relations at Multicoin Capital
3-2021 - 7-2021
Director, Business Development at SoFi
8-2015 - 3-2021
Director, Business Development at Fitch Ratings
12-2012 - 2-2015
Business Development / Investor Relations at Providence Equity Partners

Education

B.A. from Dartmouth College

More Information

Social Presence :

Prographics :

Exp : N/A Location : United States Job Level : N/A Designation : Director, Digital Asset Capital Formation at Franklin Templeton
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Insights For Selling To Cathy

During A Call Or A Meeting

DO's

  • Be crisp while making the pitch
  • Refer to testimonials from others in similar positions
  • Tell them that you are there to help them create visible impact within their organization

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Refrain from asking too many questions
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cathy is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Cathy

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Cathy move?

  • Their decision making speed is somewhere in the middle.
  • Can Cathy take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Cathy

Personality Compatibility


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