Catie Neuwirth in

Catie Neuwirth

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Customer Marketing at Sierra
📍 San Francisco Bay Area, United States

Catie is a customer marketing leader at Sierra who builds brands through genuine customer stories, a philosophy shes applied at companies like Under Armour and Glint. A graduate of The Johns Hopkins University, colleagues describe her as a passionate, creative, and intelligent marketing professional skilled in enabling sales teams.

She has a keen interest in the future of brand interaction, believing that AI agents will soon become a standard expectation for customer engagement.

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Experience
3 Years
Current Role
Customer Marketing
Job Level
Junior
Location
San Francisco Bay Area, United States
Personality Overview

How Catie shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Catie cares about

Customer Storytelling
Her core philosophy is that sharing authentic customer journeys—struggles and victories—builds a much deeper brand connection than product features.
AI in Customer Experience
Observing a rapid shift in enterprise appetite for AI, she believes conversational AI agents will become a consumer expectation for brands.
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Career

Work history

2-2025
Customer Marketing
Sierra
4-2024 - 8-2024
Director of Corporate Marketing
Regrow Ag
11-2022 - 4-2024
Head of Content, Customer, & Corporate Marketing
SafeBase
10-2022
Content, Customer Advocacy, and Product Marketing Consultant
Freelance
9-2021 - 9-2022
Head of Customer Storytelling
BetterUp
In the press

Media appearances

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Education
BA
The Johns Hopkins University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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