Cecilie Pedersen

Examiner
DISC Type : cs

International Marketing & E-Commerce Director at Bolia.com

Aarhus, Central Denmark Region, Denmark

Overview

Cecilie Pedersen is the International Marketing & E-Commerce Director (CMO) at Bolia. com, where she leads global brand development and growth strategies. Her expertise is built on a Master of Science from the University of Southern Denmark and roles at BESTSELLER and hummel, focusing on omnichannel campaigns.

She was nominated to the prestigious "M-List" by Dansk Markedsføring, which recognizes the most inspiring and significant profiles in Danish marketing.

Personality Overview

Overcautious

Process Oriented

Unexpressive

The only way to convince them is by showing them examples and ample proof.  Being observant comes to them naturally. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

E-commerce Growth
Seeks commercially-minded talent focused on driving growth and results, reflecting her priorities in expanding Bolia's digital footprint and sales performance.
Global Branding
Led the launch of a new company logo to better reflect Bolia. com's identity as a global brand with Scandinavian roots.
Team Leadership
Publicly attributes her professional success to her team, emphasizing her belief in collaborative achievement and building a passionate, ambitious work environment.

Media Appearances

Cecilie has no verified media appearances

Work History

9-2021
International Marketing & E-Commerce Director at Bolia.com
10-2018 - 10-2021
E-commerce Manager at Bolia.com
1-2018 - 10-2018
Digital Marketing Responsible / Expression Teamleader, PIECES at BESTSELLER
8-2016 - 1-2018
Campaign & Project Planner at By Malene Birger A/S
3-2016 - 8-2016
Project Manager - Campaign Development at hummel

Education

2013 - 2015
Master of Science (MSc) from Syddansk Universitet / University of Southern Denmark
2014 - 2014
Post Graduate Transfer Credit (Master) from Rennes School of Business

More Information

Social Presence :

Prographics :

Exp : 15 Location : Aarhus, Central Denmark Region, Denmark Job Level : Mid-senior Designation : International Marketing & E-Commerce Director at Bolia.com
URL has been copied!

Insights For Selling To Cecilie

During A Call Or A Meeting

DO's

  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Ask them which other stakeholders would be important for this purchase decision

DONT's

  • Don't rely on relationship building even if they act pleasantly
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cecilie is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Cecilie

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Cecilie move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Cecilie take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Cecilie

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.