A growth and transformation executive with a foundation in Chemical Engineering from Purdue and an MBA from Kellogg. Charlie has driven innovation and marketing for global giants like The Hershey Company and Procter & Gamble, blending technical R&D expertise with commercial leadership to generate substantial revenue growth across more than 30 markets.
Outside of his corporate roles, Charlie is passionate about fostering the next generation of consumer brands. He serves as an investor and mentor for early-stage startups at the SKU CPG Accelerator, advising founders on everything from brand positioning to go-to-market strategy. He sometimes humorously describes his innovation role as being like "Willy Wonka. "
Unique Fact: He began his career as a product developer and holds three patents for personal care products, a technical background that informs his innovative approach to brand marketing.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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