Charlie Taylor

Go-getter
DISC Type : d

Director, Strategic Sales Program and Lab, Assistant Professor of Practice at The University of Iowa Tippie College of Business

Iowa City, Iowa, United States

Overview

Charlie Taylor is the Director of the Strategic Sales Program at the University of Iowas Tippie College of Business. With over 20 years of experience spanning higher education and athletics leadership, he focuses on integrating technology and industry partnerships into sales education. He holds degrees from the University of Iowa and the University of Tennessee.

Charlie has a deep-rooted connection to collegiate athletics, having spent years in leadership roles at both the University of Oklahoma and the University of Iowa, focusing on ticketing, marketing, and strategic communications. He and his wife, Kristen, have three children.

He transitioned from a long career as an Assistant Athletics Director into developing a world-class academic sales program.

Personality Overview

Self-Confident

Direct & Candid

Vision Oriented

They can be nudged to make faster decisions by offering what they value.  They care equally about the product and its potential impact. They respond well to confident salespeople.

Topics They Care About

Sales Education
He leads the development of a sales ecosystem at the University of Iowa, preparing students for impactful careers through teaching, technology, and industry partnerships.
Industry Partnerships
Frequently highlights collaborations with companies like Paycom, Pella Corporation, and Musco Lighting to enhance student learning and real-world experience.
Collegiate Athletics
Has an extensive 20+ year career in athletics leadership at the University of Oklahoma and the University of Iowa, specializing in sales, marketing, and communications.

Media Appearances

Charlie Taylor – Faculty Profile. Featured in Tippie College of Business, University of Iowa

See Now

Work History

8-2025
Director, Strategic Sales Program and Lab, Assistant Professor of Practice at The University of Iowa Tippie College of Business
3-2025 - 8-2025
Director of Strategic Initiatives, Office of Strategic Communications at University of Iowa
8-2022 - 3-2025
Adjunct Lecturer, University of Iowa Sport and Recreation Management Program at University of Iowa
12-2020 - 3-2025
Chief of Staff and Communications, Division of Access, Opportunity, and Diversity at University of Iowa
11-2008 - 6-2016
Assistant Athletics Director at University of Oklahoma

Education

1991 - 1996
Bachelor of Arts - BA from University of Iowa
1996 - 1998
Master of Science - MS from University of Tennessee, Knoxville

More Information

Social Presence :

Prographics :

Exp : 22 Location : Iowa City, Iowa, United States Job Level : Mid-senior Designation : Director, Strategic Sales Program and Lab, Assistant Professor of Practice at The University of Iowa Tippie College of Business
URL has been copied!

Insights For Selling To Charlie

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending too much time on pleasantries
  • Highlight the competitive differentiation of your product
  • Tell them that you are there to help them create visible impact within their organization

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Don’t try to be an alpha salesperson, give them equal space
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Charlie is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Charlie

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Charlie move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Charlie take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Charlie

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.