Charlotte Grimmel

Initiator
DISC Type : Di

Psychologist at OpenUp

Switzerland

Overview

Charlotte is a Business Psychologist and Leadership Coach, and the founder of The Mind Friend. She specializes in helping founders and creators enhance their vision, mindset, and strategy. She holds a Master of Science from the University of Zurich and is an Associate Certified Coach, often described as brilliant and a powerful agent for change.

Driven by a mission to empower women to live authentically, Charlotte shares educational content on psychology and mental fitness with her online community of over 230, 000. Her personal interests include supporting global organizations such as UNICEF.

She grew her professional Instagram account from zero to over 100, 000 followers in less than a year.

Personality Overview

Confident

Conviction Driven

Friendly Challenger

They don’t mind taking a stand if they believe in something.  They respond well to objective pitches but also attach some value to relationships. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Founder Mindset
Her coaching practice is dedicated to helping founders and creators expand what they believe is possible by improving their vision, strategy, and daily habits.
Leadership Psychology
As a Business Psychologist, she focuses on building the inner capacity and conviction for leaders to overcome challenges and pursue braver work.
Applied Neuroscience
Her content frequently explains how understanding the brain's wiring can help individuals break free from limiting beliefs like procrastination and self-doubt.

Media Appearances

The Mind Friend: Mindset Coach for Entrepreneurs. Featured in The Mind Friend (official website)

See Now

Work History

4-2023 - 2-2025
Psychologist at OpenUp
11-2021
Leadership & Business Coaching at The Mind Friend
9-2021
Content Creator at The Mind Friend
11-2019 - 12-2020
Human Resources Manager at Holiday Inn Resort Vanuatu
10-2019 - 4-2023
Career Coach & Career Specialist at CareerFoundry

Education

Master of Science (M.Sc.) from University of Zurich
Bachelor of Science (B.Sc.) from University of Zurich

More Information

Social Presence :

Prographics :

Exp : 9 Location : Switzerland Job Level : N/A Designation : Psychologist at OpenUp
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Insights For Selling To Charlotte

During A Call Or A Meeting

DO's

  • Clearly address the competitive aspects
  • Get them to a point where they are ready to bat for your product internally
  • Acknowledge their status and position during the conversation

DONT's

  • Don’t be very informal even if they are being so themselves
  • Don’t keep repeating the same information, it could make them impatient
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Charlotte is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Charlotte

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Charlotte move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Charlotte take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Charlotte

Personality Compatibility


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