Charlotte Price-Hester

Initiator
DISC Type : Di

Senior Manager, Marketing at Decklar

Winchester, England, United Kingdom

Overview

Charlotte Price-Hester is a strategic B2B SaaS marketer at Decklar, focused on driving demand and generating pipeline. With a certification in Supply Chain Management, she develops data-driven campaigns to accelerate revenue. Colleagues describe her as creative, dedicated, and laser-focused on delivering results.

Outside of her marketing roles, Charlotte has a keen interest in creative writing, holding a business certification in the subject. Her professional interests extend to major technology and entertainment companies like Microsoft and The Walt Disney Company, suggesting a passion for innovation and storytelling.

She previously produced the "DevOps Decrypted" podcast during her time at Adaptavist.

Personality Overview

Friendly Challenger

Risk-Accepting

Conviction Driven

They don’t mind taking a stand if they believe in something.  They measure a product on its merit but can be influenced by strong testimonials. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

AI in Supply Chains
Her current company, Decklar, pioneers AI for supply chain visibility, and she holds a certification in Implementing Supply Chain Management.
B2B Demand Generation
Her core focus is on developing and executing campaigns that generate pipeline for B2B SaaS companies in mid-market and enterprise segments.
Corporate Re-branding
She was recently involved in her company's re-brand from Roambee to Decklar and shared her excitement about the launch and future.

Media Appearances

Charlotte has no verified media appearances

Work History

7-2025
Senior Manager, Marketing at Decklar
1-2024 - 4-2025
Senior Programs Marketing Manager - Europe at Axonify
1-2023 - 10-2023
Growth Marketing Manager at Backlight
9-2022 - 12-2022
Demand Generation Marketing Manager at Backlight
6-2021 - 8-2022
Marketing Manager | DevOps Decrypted Podcast Producer at Adaptavist

Education

2019 - 2019
Professional Diploma from Digital Marketing Institute
2018 - 2019
Professional Diploma from Digital Marketing Institute

More Information

Social Presence :

Prographics :

Exp : 4 Location : Winchester, England, United Kingdom Job Level : Middle Designation : Senior Manager, Marketing at Decklar
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Insights For Selling To Charlotte

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Refer to testimonials from well known people to highlight the value of your product

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don't be unorganized, be prepared for the pitch
  • Don’t keep repeating the same information, it could make them impatient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Charlotte is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Charlotte

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Charlotte move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Charlotte take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Charlotte

Personality Compatibility


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