Charmony Lai

Inquirer
DISC Type : cd

Head of Digital Marketing and Marketing Technology at Western Union Business Solutions

Vancouver, British Columbia, Canada

Overview

Charmony has no verified overview

Personality Overview

ROI Conscious

Upfront

Judgemental

They respond well to confident salespeople.  They care equally about the product and its potential impact. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

Charmony has no verified topics they care about

Media Appearances

Charmony has no verified media appearances

Work History

6-2017
Head of Digital Marketing and Marketing Technology at Western Union Business Solutions
4-2016 - 6-2017
Senior Manager, Marketing Technology at Western Union Business Solutions
5-2015 - 4-2016
Manager, Global Marketing Automation at Western Union Business Solutions
9-2012 - 4-2015
Digital Marketing at Sierra Wireless
8-2011 - 9-2012
Performance Media Strategist at Mediative

Education

2005 - 2007
BComm from University of Victoria
2003 - 2004
Finance and Marketing from Taylor's College

More Information

Social Presence :

Prographics :

Exp : 19 Location : Vancouver, British Columbia, Canada Job Level : Mid-senior Designation : Head of Digital Marketing and Marketing Technology at Western Union Business Solutions
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Insights For Selling To Charmony

During A Call Or A Meeting

DO's

  • Be crisp while making the pitch
  • Tell them that you are there to help them create visible impact within their organization
  • Make sure that you you respond to any queries from them quickly

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Don’t expect them to change their mind quickly if they say no once
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Charmony is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Charmony

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Charmony move?

  • Their decision making speed is somewhere in the middle.
  • Can Charmony take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Charmony

Personality Compatibility


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