Cheryl Brooks

Go-getter
DISC Type : d

President & CEO at Indigenuity Consulting Group Inc

North Cowichan, British Columbia, Canada

Overview

Cheryl Brooks is the Founder and CEO of Indigenuity Consulting Group, with over 24 years of experience strengthening relationships between organizations and Indigenous peoples. She is a skilled facilitator and negotiator, having developed policies on economic development and corporate social responsibility. Cheryl holds certifications in adult education course design and negotiations.

Of Sto: lo Nation ancestry, Cheryl is dedicated to working with Indigenous communities. She is involved in initiatives to advance youth entrepreneurship and created Canadas first funding program for the retention of Indigenous languages. She has also co-edited a book compiling stories and personal experiences of Indigenous British Columbians.

Unique fact: Cheryl was the first Aboriginal woman to achieve the status of Associate Deputy Minister in the British Columbia governments Ministry of Energy and Mines.

Personality Overview

Challenger

Self-Confident

Fast-Paced

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They can be nudged to make faster decisions by offering what they value. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Indigenous Relations
Her entire career is dedicated to supporting the development of mutually beneficial relationships with Indigenous peoples through policy, training, and strategic consulting.
Policy Development
She has extensive experience creating strategic frameworks and public policies for government and corporations on energy, mining, and economic development.
Youth Entrepreneurship
Actively shares and participates in work to advance business literacy and financial resiliency for young Indigenous entrepreneurs.

Media Appearances

Cheryl has no verified media appearances

Work History

12-2000
President & CEO at Indigenuity Consulting Group Inc
5-1997 - 12-2000
Associate Deputy Minister at Ministry of Energy Mines, British Columbia
11-1991 - 4-1997
Manager Aboriginal Relations & Employment Equity at BC Hydro
8-1987 - 10-1990
Business development Advisor & Loans analyst at Western Economic Diversification Canada | Diversification de l’économie de l’Ouest Canada
Aboriginal Programs Manager at Secretary of State Canada

Education

2001 - 2002
Certification in adult education course design & online delivery from Royal Roads University
1993 - 1998
Negotiations from Simon Fraser University

More Information

Social Presence :

Prographics :

Exp : 37 Location : North Cowichan, British Columbia, Canada Job Level : Leadership Designation : President & CEO at Indigenuity Consulting Group Inc
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Insights For Selling To Cheryl

During A Call Or A Meeting

DO's

  • Be crisp while making the pitch
  • Highlight the competitive differentiation of your product
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Avoid repeating yourself or making generalizations
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cheryl is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Cheryl

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Cheryl move?

  • Their decision making speed is somewhere in the middle.
  • Can Cheryl take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Cheryl

Personality Compatibility


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