Cheryl M.

Galvanizer
DISC Type : Id

Director, Brand Partnerships at Trust for Public Land

San Francisco Bay Area, United States

Overview

Cheryl has no verified overview

Personality Overview

Trusting

People-Oriented

Persuader

They are more likely to be open to unproven but exciting technologies.  If they come to believe in your value proposition, they will be your champion. They do not mind taking risks and can make hard decisions, if necessary.

Topics They Care About

Cheryl has no verified topics they care about

Media Appearances

Cheryl has no verified media appearances

Work History

11-2022
Director, Brand Partnerships at Trust for Public Land
3-2019 - 11-2022
Director, Internal Communications at Trust for Public Land
2-2017 - 3-2019
Senior Manager, Executive and Internal Communications at Blue Shield of California
7-2014 - 2-2017
Senior Manager, Strategic Communications, Engagement & Events at 24 Hour Fitness
5-2013 - 7-2014
Manager, Conversion Communications and Engagement at Peet's Coffee & Tea

Education

2001 - 2002
M.S. from Syracuse University
1990 - 1995
B.A. from University of California, Berkeley

More Information

Social Presence :

Prographics :

Exp : 26 Location : San Francisco Bay Area, United States Job Level : Mid-senior Designation : Director, Brand Partnerships at Trust for Public Land
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Insights For Selling To Cheryl

During A Call Or A Meeting

DO's

  • Use words like ‘partner’, ‘together’, ‘impact’ etc.
  • Talk about other customers and how they have derived value from your product
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t hesitate from asking questions, but take a friendly and warm approach
  • Do not look like someone who doesn’t know what they are talking about
  • Don’t be excessively objective, focus on building a story first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cheryl is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Cheryl

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Cheryl move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Cheryl take some risk or not?

  • They can take risks if necessary.

You And Cheryl

Personality Compatibility


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