Chris Anderson

Enthusiast
DISC Type : i

Vice President - Exhibitor Sales & Accounts at Fandango

Winter Garden, Florida, United States

Overview

Chris Anderson is the Vice President of Exhibitor Sales & Accounts at Fandango, drawing on over a decade of experience in the sports technology industry with NBC Sports Next and GolfNow. The University of Alabama alumnus is a strong sales professional, skilled in negotiation, account management, and strategic partnerships.

Outside of his direct professional roles, Chris invests in the next generation by serving as a mentor for student-athletes. He is also a supportive member of his community, publicly celebrating and encouraging the entrepreneurial ventures of his friends.

Unique fact: While at NBC Sports, Chris served as a mentor for the Womens Sports Foundations student-athlete mentoring program.

Personality Overview

Optimistic

Amiable & Agreeable

Consensus Focused

They are generally friendly, so be careful when relying on their word.  Unlike D or C types, they are convinced more by stories and testimonials. They are more about building relationships than just cutting deals.

Topics They Care About

Exhibitor Technology
His current role at Fandango focuses on providing B2B technology, including ticketing and point-of-sale systems, to movie theater partners.
Sports Technology
He has a demonstrated history of working in the sports tech industry, including a 12-year tenure at GolfNow and NBC Sports Next.
Off-Course Golf
He launched GolfNow's business focused on indoor simulators, club fitting, and tech-enabled driving ranges, and has spoken publicly about its growth.

Media Appearances

Chris has no verified media appearances

Work History

1-2026
Vice President - Exhibitor Sales & Accounts at Fandango
3-2024 - 1-2026
National Director - Entertainment at NBC Sports Next
1-2021 - 3-2024
Senior Area Director at NBC Sports Next
10-2017 - 1-2021
Senior Area Director - Mountain Pacific at GolfNow, a division of Golf Channel
9-2015 - 10-2017
Senior Director, Area Sales at GolfNow, a division of Golf Channel

Education

1994 - 1998
Bachelor of Science (BS) from The University of Alabama

More Information

Social Presence :

Prographics :

Exp : 27 Location : Winter Garden, Florida, United States Job Level : Senior Designation : Vice President - Exhibitor Sales & Accounts at Fandango
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Insights For Selling To Chris

During A Call Or A Meeting

DO's

  • Refer to interesting customer testimonials and stress on great customer experience
  • Compliment them about their personality if you get a chance
  • Ask them how their day is going or exchange some other pleasantries

DONT's

  • Don’t be too formal with them, they trust informality more
  • Don't be critical or challenge them openly, they can react defensively
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Chris is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Chris

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Chris move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Chris take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Chris

Personality Compatibility


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