Chris Murphy

Activist
DISC Type : Cd

Executive Vice President of Sales at True North Brand Group

Salt Lake City Metropolitan Area, United States

Overview

Chris is a seasoned sales and marketing executive with extensive experience in leading global brand strategy for major automotive and tech clients. He excels in experiential marketing and has a strong track record of securing major contracts and growing revenue in North American, EMEA, and Asian markets. He is an alumnus of Trinity College Dublin.

Based on his academic background, Chris has a foundation in the liberal arts, having earned a degree in English with a focus on European History. This suggests an appreciation for literature and historical narratives, which he combines with a B. S. in Marketing and Advertising, blending creative and business-focused disciplines.

He is an Event Technology Award winner for "Best Use of Handheld Technology" for creating an immersive 3D digital experience using RFID technology to capture real-time data.

Personality Overview

Observative

Logical And Quick

Meticulous

They don’t always try to control the conversation but neither do they like yielding it fully.  They can be nudged to make faster decisions by offering what they value. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Experiential Marketing
His career has centered on creating immersive brand experiences, having managed over 50 product launches and activations at international automotive shows for a world-leading experiential agency.
Global Market Growth
He has a history of pioneering business development and sales strategies in multiple international markets, including EMEA and Asia, and securing pivotal multi-million dollar contracts.
Wearable Technology
As a former executive at G-Tech Apparel, a leader in heated clothing, he has direct experience marketing high-tech consumer products to professional athletes and outdoor enthusiasts.

Media Appearances

Chris has no verified media appearances

Work History

1-2024
Executive Vice President of Sales at True North Brand Group
7-2021
Vice President Marketing at G-Tech Apparel - Heated Clothing
1-2020 - 7-2021
New Business Development at ITA Group, Inc.
2-2019 - 1-2020
Global Director of New Business Development & Marketing at Evil Rabbit
1-2006 - 9-2016
Executive Vice President Of Sales and Marketing, Global Automotive at George P Johnson Experience Marketing

Education

English from Trinity College Dublin
Education details unavailable from Trinity College

More Information

Social Presence :

Prographics :

Exp : 17 Location : Salt Lake City Metropolitan Area, United States Job Level : Leadership Designation : Executive Vice President of Sales at True North Brand Group
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Insights For Selling To Chris

During A Call Or A Meeting

DO's

  • Refer to testimonials from others in similar positions
  • Stress on the business value that your product offers
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Avoid repeating yourself or making generalizations
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Chris is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Chris

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Chris move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Chris take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Chris

Personality Compatibility


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