Chris Muscutt in

Chris Muscutt

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Marketing Technology Consultant at PepsiCo
📍 London, England, United Kingdom

Chris Muscutt is a global digital marketing technology expert who drives complex digital transformations for major companies like PepsiCo and Shell. He specializes in unifying teams, processes, and systems to deliver data-driven insights and customer engagement. He holds a Bachelor of Science from the University of Portsmouth.

Described by colleagues as ingenious, innovative, and passionate, Chris brings positivity and energy to his teams. He excels at building strong relationships, listening to his team, and maintaining composure under pressure, consistently propelling complex projects forward through effective stakeholder management.

His career began in air traffic control, where he tracked aircraft using radar data models, which he describes as his unknowing start in the prerequisites of marketing.

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Experience
15 Years
Current Role
Marketing Technology Consultant
Job Level
Mid-senior
Location
London, England, United Kingdom
Personality Overview

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Priorities

Topics Chris cares about

Marketing Technology
His entire career, from Shell to PepsiCo, has focused on defining and leading the marketing technology landscape and roadmaps for global organizations.
Content Supply Chain
He led a major transformation at PMI, creating a 'Content Supply Chain' to move from single-use assets to template-driven personalization at scale.
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Career

Work history

5-2025
Marketing Technology Consultant
PepsiCo
12-2022 - 5-2025
Director of Content Supply Chain / Marketing Technology
PMI Global Studio
10-2021 - 1-2023
Director Marketing Technology
PepsiCo
2-2015 - 10-2021
Chief Product Owner for Marketing Technology
Shell
7-2012 - 2-2015
Head of Digital Development
Shell
In the press

Media appearances

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Education
1998 - 2002
Bachelor of Science - BS
University of Portsmouth
1998 - 2002
BSc (Hons)
University of Portsmouth
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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