Chris Putnam

Doer
DISC Type : ds

Co-Founder/CRO at Denial Pilot

Charleston, South Carolina, United States

Overview

Chris Putnam is the Co-Founder and CRO of DenialPilot, a company dedicated to preventing revenue loss for surgical practices by clarifying payer requirements upfront. A seasoned entrepreneur, he also founded Hook & Reel Marketing and has a proven history of driving substantial growth in sales and business development roles. He holds a BS from the College of Charleston.

Outside of his entrepreneurial ventures in health tech and marketing, Chris has a strong interest in the music industry, following major labels like Atlantic Records and Warner Music Group. This suggests a passion for music and the business behind it.

Unique fact: Chris co-founded his company after seeing 30% of spine surgeries denied due to documentation mismatches with secret payer rules.

Personality Overview

Risk-Accepting

Long-term Focused

Results Focused

They are very professional in their approach and can weigh multiple perspectives together.  Reading between the lines and seeing beyond your words comes naturally to them. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Healthcare Revenue Cycle
His company, DenialPilot, and his recent content focus on preventing clinical denials by demystifying complex payer requirements for surgical practices before claims are submitted.
AI in Healthcare
He is building an AI-powered platform at DenialPilot to automate medical appeals and was involved with AI-driven solutions to improve patient outcomes at Dapper Care.
Go-to-Market Strategy
As a founder and CRO with a background in marketing leadership, he has a track record of driving significant B2B sales growth and acquiring major accounts.

Media Appearances

Chris has no verified media appearances

Work History

4-2025
Co-Founder/CRO at Denial Pilot
1-2023
Founder at Hook & Reel Marketing
11-2022 - 4-2024
Director of Sales Marketing at Hull Shield
2-2022
Vice President of The Medical Advisory Board at Dapper Care Inc
3-2019 - 10-2021
Director Of Business Development at HelpGrid

Education

1997 - 2001
BS from College of Charleston

More Information

Social Presence :

Prographics :

Exp : 22 Location : Charleston, South Carolina, United States Job Level : Leadership Designation : Co-Founder/CRO at Denial Pilot
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Insights For Selling To Chris

During A Call Or A Meeting

DO's

  • Suggest clear next steps with confidence, don't be vague or hesitant
  • During followups, use phone or text if needed, they should be fine
  • You can spend time on BANT (or other qualification methodology) but keep it to the point

DONT's

  • Avoid putting conscious effort into relationship-building
  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't shy away from asking hard questions, but be extra polite

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Chris is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Chris

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Chris move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Chris take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Chris

Personality Compatibility


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