Chris Taylor

Evaluator
DISC Type : Dsc

Director at Media Group

Brierley Hill, England, United Kingdom

Overview

Chris Taylor is a Director at Media Group with over 25 years of experience delivering comprehensive marketing solutions. He specializes in providing digital screen technology for various sectors, including airports, retail, and education, to enhance engagement for customers, employees, and contractors.

He is a proponent of sustainable solutions for events, highlighting the benefits of using reusable roadshow trailers for exhibitions.

Personality Overview

Hard To Convince

Quality Focused

Thorough Evaluator

They focus on the results, but can still be quite procedural and analytical about how to get there  They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Digital Signage
Provides end-to-end digital solutions, from consultation and installation to content creation and screen management for various industries.
Exhibitions & Events
Actively promotes his company's presence at industry events like the Retail Technology Show, focusing on showcasing amazing tech.
Sustainable Solutions
Advocates for reusable and sustainable exhibition setups, such as mobile roadshow trailers, to be used repeatedly at events.

Media Appearances

Chris Taylor – Director, Media Group (CIO.com Profile). Featured in CIO.com

See Now

Work History

5-1998
Director at Media Group

Education

Chris has no verified education history

More Information

Social Presence :

Prographics :

Exp : 27 Location : Brierley Hill, England, United Kingdom Job Level : Mid-senior Designation : Director at Media Group
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Insights For Selling To Chris

During A Call Or A Meeting

DO's

  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Be prepared for comments or questions that are critical of your product or your claims

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Chris is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Chris

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Chris move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Chris take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Chris

Personality Compatibility


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