Christian Guldholm Johansen

Sharpshooter
DISC Type : DC

Head of Market Communication at C.C.JENSEN

Ryslinge, Region of Southern Denmark, Denmark

Overview

Christian Guldholm Johansen is a hands-on B2B marketing leader and the Head of Market Communication at C. C. JENSEN. With extensive experience in the robotics and automation industries from his time at Universal Robots, he specializes in digital demand generation and building scalable marketing strategies. He studied at the International Business College in Kolding.

Outside of his primary marketing roles, Christian is an entrepreneur. He is the owner of Gourmetfood, an import business that locates, selects, and sells gourmet products from European bio producers online. He stays current on industry trends by attending events like the E-handelskonferencen.

He owns an online shop that imports and sells gourmet food products from European organic producers.

Personality Overview

Rigorous & Demanding

ROI Driven

Precise But Practical

They take a lot of pride in personal achievements.  They prefer to be the ones controlling the conversation or defining the terms. They respond well to strong and respectful communication.

Topics They Care About

B2B Marketing Strategy
Focuses on building a strong marketing and communication foundation to ensure scalability and long-term commercial impact, aligning strategy with business objectives.
Digital Demand Generation
Led global demand generation at Universal Robots, developing data-driven strategies across paid, owned, and earned channels to drive marketing-sourced revenue growth.
Hands-on Leadership
Believes marketing leaders should stay connected to "building stuff" and not just live in dashboards. He is praised for creating other leaders and providing support.

Media Appearances

Christian has no verified media appearances

Work History

4-2025
Head of Market Communication at C.C.JENSEN
1-2024 - 4-2025
Head of Demand Generation, Senior Manager at Universal Robots
1-2023 - 2-2024
Head of Digital Demand Generation at Universal Robots
2019 - 1-2023
Global Digital Marketing Manager at Universal Robots
11-2015 - 3-2019
Digital marketing specialist at Universal Robots

Education

2011 - 2012
Web marketing Manager from International business college - Kolding
2010 - 2011
Adobe CS package from International business college - Kolding

More Information

Social Presence :

Prographics :

Exp : 20 Location : Ryslinge, Region of Southern Denmark, Denmark Job Level : Mid-senior Designation : Head of Market Communication at C.C.JENSEN
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Insights For Selling To Christian

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Hold your ground without indulging in one-upmanship

DONT's

  • Don't try too hard to forge relationships with them
  • Avoid being a storyteller and don’t try to oversell
  • Do not hesitate from asking counter questions, just avoid challenging their authority

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Christian is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Christian

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Christian move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Christian take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Christian

Personality Compatibility


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