Christina Donatelli

Captain
DISC Type : DS

Senior Manager, Ecommerce & Digital Marketing [Call It Spring] at ALDO Group

Montreal, Quebec, Canada

Overview

Christina Donatelli is a Senior Manager at ALDO Group, leading the e-commerce, digital marketing, and social media strategy for the Call It Spring brand. A Concordia University Economics graduate, she is described by colleagues as a supportive, communicative, and results-driven leader with a history of managing major brand commercialization efforts.

Christina shows a strong interest in social causes and youth empowerment, highlighted by her enthusiastic participation in a WE Day event. She enjoys celebrating inspiring speakers and community initiatives, reflecting a passion for making a positive impact outside of her professional role.

She once participated in a WE Day event that featured a live Skype session with astronaut David Saint-Jacques while he was in space.

Personality Overview

Consummate Professional

Dynamic But Sincere

Long-Term Thinker

They might take some time to make their mind up but once they do, they don't change it easily.  They are very professional in their approach and can weigh multiple perspectives together. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

E-commerce Leadership
Currently leads the entire e-commerce business and digital marketing strategy for the Call It Spring brand, a major subsidiary of the ALDO group.
Digital Marketing
Her entire recent career progression at ALDO Group, from Manager to Senior Manager, has been focused on leading digital and e-commerce marketing teams.
Team Building
She actively posts about hiring new talent and is described in recommendations as a supportive leader who creates a positive team environment.

Media Appearances

Marketing and Digital Marketing - ALDO Group (Team page listing Christina Donatelli, Senior Manager, Ecommerce & Digital Marketing – Call It Spring). Featured in The Org

See Now

Work History

1-2022
Senior Manager, Ecommerce & Digital Marketing [Call It Spring] at ALDO Group
4-2021 - 1-2022
Digital Marketing Manager [Call It Spring] at ALDO Group
7-2019 - 3-2021
Marketing Manager, Brand Commercialization [Call It Spring] at ALDO Group
10-2018 - 7-2019
Marketing Content Lead at SQUISH CANDY
2-2018 - 10-2018
Assistant Marketing Manager at SQUISH CANDY

Education

2009 - 2013
Bachelor of Arts (B.A.) Economics from Concordia University
2001 - 2006
Education details unavailable from Villa Maria High School

More Information

Social Presence :

Prographics :

Exp : 16 Location : Montreal, Quebec, Canada Job Level : Middle Designation : Senior Manager, Ecommerce & Digital Marketing [Call It Spring] at ALDO Group
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Insights For Selling To Christina

During A Call Or A Meeting

DO's

  • Let them know of potential risks but suggest mitigation methods alongside
  • Suggest clear next steps with confidence, don't be vague or hesitant
  • Stick to your standard pitch and qualifying script, don't try to wing it

DONT's

  • Don't take their patience for granted, avoid long-winding sermons
  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Christina is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Christina

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Christina move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Christina take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Christina

Personality Compatibility


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