Christina Dorff

Critic
DISC Type : C

Kommunikationschef at AkademikerPension

Copenhagen, Capital Region of Denmark, Denmark

Overview

Christina Dorff is the Head of Communication, Press, Marketing, and Public Affairs at AkademikerPension. An experienced editor and communications strategist, she focuses on transparently conveying the funds work in responsible and sustainable investing. People who have worked with her describe her as diligent, efficient, and analytical.

Christina is passionate about public discourse, actively participating in and sharing insights from debates on topics like climate, health, and equality. She also has a keen interest in music, enjoying discussions with colleagues about the cultural impact of bands like U2, Depeche Mode, and Bruce Springsteen.

She believes in the importance of member democracy, actively encouraging members to vote in board elections.

Personality Overview

Precise

Objective Thinker

Negotiator

They like to do things independently and don’t look for support from others.  They are quite likely to negotiate on pricing or other key terms. They choose to analyze logically and value facts to emotions.

Topics They Care About

Responsible Investing
Her role and posts focus on communicating about sustainability, climate action, and active ownership within the pension industry.
Strategic Communications
As Head of Communications and a graduate of Strategic Communication, this is her core professional expertise.
Public Discourse
Multiple posts show her enthusiasm for attending and engaging with public debates on social and economic issues at events like Folkemøde.

Media Appearances

Christina has no verified media appearances

Work History

10-2022
Kommunikationschef at AkademikerPension
8-2021 - 10-2022
Teamleder og Redaktør at AkademikerPension
1-2017 - 7-2021
Redaktør at AkademikerPension
8-2015 - 12-2016
Kommunikationskonsulent at Unipension
2007 - 2015
Communication Executive at BAT

Education

2006 - 2006
Strategisk Kommunikation from Danmarks Medie- og Journalisthøjskole
1996 - 2002
Master of Arts (MA) in Communications from Aalborg University

More Information

Social Presence :

Prographics :

Exp : 23 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : N/A Designation : Kommunikationschef at AkademikerPension
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Insights For Selling To Christina

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Be formal and objective, they will appreciate it more

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Do not use very emotional or colorful language
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Christina is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Christina

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Christina move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Christina take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Christina

Personality Compatibility


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