Christina Kilgore

Enthusiast
DISC Type : i

Senior Manager, Global Consumer Affairs at Ferrara

Greater Chicago Area, United States

Overview

Christina Kilgore is the Senior Manager of Global Consumer Affairs at Ferrara, leveraging expertise in consumer experience and social branding from past roles at PepsiCo and SAP. A graduate of North Park University with a B. A. in Advertising, she is described as a leader, relationship builder, and creative critical thinker.

She is passionate about creating delightful experiences for consumers and fostering the next generation of industry talent. Her approach is rooted in collaboration and building a community to collectively solve challenges, which she actively participates in through industry organizations.

Christina helps pioneer and manage the SOCAP Emerging Leaders Community, mentoring young professionals in the consumer experience field.

Personality Overview

Amiable & Agreeable

Optimistic

Consensus Focused

They are generally friendly, so be careful when relying on their word.  Unlike D or C types, they are convinced more by stories and testimonials. They are more about building relationships than just cutting deals.

Topics They Care About

Global Consumer Affairs
As the Senior Manager at Ferrara, she oversees global consumer relations, building on her experience managing consumer feedback and social listening teams at PepsiCo.
Mentoring CX Talent
She helps manage the SOCAP Emerging Leaders community, demonstrating a commitment to nurturing and developing the next generation of customer experience professionals.
Consumer Advocacy
Initiatives like her company's "Consumer Delight Day" show her passion for going beyond standard service to create genuinely positive experiences for customers.

Media Appearances

Christina has no verified media appearances

Work History

7-2024
Senior Manager, Global Consumer Affairs at Ferrara
1-2022
Consumer Affairs Manager at Ferrara
3-2017 - 12-2021
Quaker Foods Consumer Relations Associate Manager at PepsiCo
5-2015 - 3-2017
Senior Account Executive at iris Worldwide
5-2015 - 3-2017
Demand Gen Manager at SAP

Education

Bachelor of Arts from North Park University

More Information

Social Presence :

Prographics :

Exp : 17 Location : Greater Chicago Area, United States Job Level : Middle Designation : Senior Manager, Global Consumer Affairs at Ferrara
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Insights For Selling To Christina

During A Call Or A Meeting

DO's

  • Speak from experience about success that the product has seen with other customers
  • Give them the opportunity to lead the conversation where possible
  • Ask them how their day is going or exchange some other pleasantries

DONT's

  • Don’t be too formal with them, they trust informality more
  • Don’t be excessively objective, be like a storyteller with them
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Christina is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Christina

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Christina move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Christina take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Christina

Personality Compatibility


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