Christina Salzberg

Examiner
DISC Type : cs

Chief Operating Officer at CNY Fertility

United States

Overview

Christina has no verified overview

Personality Overview

Late Adopter

Overcautious

Process Oriented

They do not like taking risks at all and go for proven options in the end.  The only way to convince them is by showing them examples and ample proof. Being observant comes to them naturally.

Topics They Care About

Christina has no verified topics they care about

Media Appearances

Christina has no verified media appearances

Work History

1-2023
Chief Operating Officer at CNY Fertility
9-2020 - 1-2023
Area Manager at Myriad Genetics
2-2018 - 7-2020
Director of Business Development at EMD Serono, Inc.
4-2001 - 2-2018
Senior Account Manager Endocrinology at EMD Serono, Inc.
6-1997 - 4-2001
District Sales Manager at Novartis

Education

1993 - 1995
MBA from Saint Joseph's University - Erivan K. Haub School of Business
1983 - 1987
Bachelor's degree from Wilkes University

More Information

Social Presence :

Prographics :

Exp : 28 Location : United States Job Level : Leadership Designation : Chief Operating Officer at CNY Fertility
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Insights For Selling To Christina

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't push them too hard to make fast decisions, give them time
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Christina is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Christina

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Christina move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Christina take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Christina

Personality Compatibility


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