Christine Rogers

Inspirer
DISC Type : id

Co-founder, co-owner, PR principal at SparkFarm

Dallas, Texas, United States

Overview

Christine is the Co-founder and PR Principal at SparkFarm, a Dallas-based marketing and communications firm. With over 30 years of experience, she has led high-impact campaigns, including growing North Texas Giving Day into a record-setting fundraiser. She earned her B. A. from Saint Marys College and is described by peers as talented, energetic, and pragmatic.

Outside of work, Christine is deeply invested in her community, serving on nonprofit boards supporting women and marginalized groups. She is an avid tennis player who also enjoys yoga and spending time at White Rock Lake. Her interest in architecture led her to establish a neighborhood home tour to support a local school.

She founded the White Rock Home Tour, which celebrates modern architecture and raises approximately $60, 000 annually for a Dallas public school.

Personality Overview

Achievment Oriented

Confident & Optimistic

Charming & Persuasive

They usually prefer to drive the conversation.  They measure a product on its merit but can be influenced by strong testimonials. They don’t mind taking a stand if they believe in something.

Topics They Care About

Nonprofit Fundraising
She was instrumental in growing the North Texas Giving Day fundraiser from $4. 5 million to over $63 million, showcasing her expertise in large-scale philanthropic campaigns.
Women in Business
Co-founded SparkFarm with the explicit goal to "reinvent the workplace for women" and serves on nonprofit boards that support women's issues.
Community Engagement
Founded the White Rock Home Tour to support a local school and volunteers on committees benefiting children in foster care and older adults.

Media Appearances

Christine has no verified media appearances

Work History

6-2009
Co-founder, co-owner, PR principal at SparkFarm
2-2007 - 4-2009
Account Director at The Richards Group
Founder, Chair Emeritus at White Rock Home Tour
1-2006 - 2-2007
Owner at Roger That Communications
10-2004 - 12-2005
Director of Communications at Perot Museum of Nature and Science

Education

1988 - 1992
Bachelor of Arts (B.A.) from Saint Mary's College
1988 - 1992
Education details unavailable from University of Notre Dame

More Information

Social Presence :

Prographics :

Exp : 20 Location : Dallas, Texas, United States Job Level : Leadership Designation : Co-founder, co-owner, PR principal at SparkFarm
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Insights For Selling To Christine

During A Call Or A Meeting

DO's

  • Refer to testimonials from well known people to highlight the value of your product
  • Look like someone who is on top of their game
  • Clearly address the competitive aspects

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Christine is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Christine

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Christine move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Christine take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Christine

Personality Compatibility


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