Christy DeFrain

Collaborator
DISC Type : is

Chief Executive Officer, Business Owner at Inventory ID

Kansas City, Missouri, United States

Overview

Christy DeFrain is the CEO and Business Owner of Inventory ID, bringing over 20 years of experience in sales leadership and employee benefits from roles at Alight Solutions and Ameritas. She specializes in strategic partnerships and building high-performing teams, holding a Bachelor of Liberal Arts from the University of Missouri-Kansas City.

Outside of her corporate career, Christy is a passionate artisan who runs a highly-rated Etsy shop called DeFrainDesigns. She creates custom, handmade memorial jewelry, often incorporating pet ashes, demonstrating a deep sense of empathy and craftsmanship praised by her customers.

Unique fact: She successfully balances her role as a CEO in asset management with her personal business as a creator of memorial keepsake jewelry.

Personality Overview

Appreciative

Example Driven

Fair-minded

They are more likely to opt for solutions that are proven in the market.  Scenarios where both sides can come out as winners appeal to them greatly. Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are.

Topics They Care About

Holistic Employee Wellbeing
Her 20-year career in employee benefits and focus on financial wellness at companies like SmartPath show a deep commitment to supporting the overall wellbeing of employees.
Sales Leadership
Has a long track record of building and leading successful sales and account management teams to achieve top results, as noted in her career summary.
Fixed Asset Management
As the current CEO and owner of Inventory ID, she is focused on providing accurate fixed asset inventories and valuations for businesses.

Media Appearances

Christy has no verified media appearances

Work History

10-2023
Chief Executive Officer, Business Owner at Inventory ID
2-2023 - 8-2023
Vice President of Enterprise Sales at Alight Solutions
2-2020 - 5-2021
Vice President, Sales & Business Development at SmartPath
6-2014 - 2-2020
Vice President, Account Management at Purchasing Power
8-2013 - 6-2014
National Vice President- Group National Accounts at Ameritas

Education

BLA from University of Missouri-Kansas City

More Information

Social Presence :

Prographics :

Exp : 12 Location : Kansas City, Missouri, United States Job Level : Leadership Designation : Chief Executive Officer, Business Owner at Inventory ID
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Insights For Selling To Christy

During A Call Or A Meeting

DO's

  • When asking them questions, sound relatable and informal
  • Show genuine interest in solving their problems
  • Take time to make them feel comfortable before getting to the main pitch

DONT's

  • Avoid unnecessary confrontation if it arises incidentally
  • Don’t sound very transactional
  • Don’t get into excessive details unless prompted

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Christy is

  • Relationship and rapport play a major role, followed by low risk and the presence of proof points.
  • Will you ever get a clear answer from Christy

  • They are diplomatic when the need arises; they hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Christy move?

  • They can take their time to reach decisions, even while they stay engaged and friendly.
  • Can Christy take some risk or not?

  • They are unlikely to take many risks.

You And Christy

Personality Compatibility


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