Chuck W.

Evaluator
DISC Type : csd

Senior Director, Marketing Research & Insights at Equitable

Buffalo-Niagara Falls Area, United States

Overview

Chuck has no verified overview

Personality Overview

Fast But Analytical

Quality Focused

Hard To Convince

They focus on the results, but can still be quite procedural and analytical about how to get there  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service

Topics They Care About

Chuck has no verified topics they care about

Media Appearances

Chuck has no verified media appearances

Work History

4-2024
Senior Director, Marketing Research & Insights at Equitable
8-2021 - 3-2024
Senior Vice President, Research, Insights and Consulting at Savanta
5-2013 - 8-2021
Vice President, Market Research Director at M&T Bank
10-2006 - 4-2013
Vice President, Market Intelligence at Gelia
9-2005 - 12-2018
Adjunct Professor - Marketing at Hilbert College

Education

Communications Research/Statistics from University at Albany
Bachelor's degree from University at Buffalo

More Information

Social Presence :

Prographics :

Exp : 20 Location : Buffalo-Niagara Falls Area, United States Job Level : Senior Designation : Senior Director, Marketing Research & Insights at Equitable
URL has been copied!

Insights For Selling To Chuck

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Keep a professional, business-like approach; especially if you tend to get informal quickly

DONT's

  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Don’t focus on relationship, focus purely on the merit of your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Chuck is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Chuck

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Chuck move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Chuck take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Chuck

Personality Compatibility


Other Equitable Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.