Cindy Reeder in

Cindy Reeder

Trailblazer · DISC type ID
VP, Product Management, Enterprise Platforms - Sales and Marketing at American Express
📍 Austin, Texas, United States

Cindy Reeder is a VP of Product Management at American Express, leading the Enterprise Salesforce platform. With over 20 years of experience, she specializes in product operations, Agile methodologies, and SaaS implementation. Colleagues describe her as a hands-on leader, coach, and mentor known for navigating complex situations to achieve successful outcomes.

Beyond her corporate role, Cindy is deeply invested in the Salesforce community, co-leading the Austin Salesforce Admin user group. She is an avid podcast listener, enjoying shows like "Armchair Expert, " "Revisionist History, " and "How I Built This, " which reflects her commitment to continuous learning and staying curious.

She is a Professional Scrum Master and a Certified Salesforce. com Administrator.

Read the full overview →
Experience
8 Years
Current Role
VP, Product Management, Enterprise Platforms - Sales and Marketing
Location
Austin, Texas, United States
Personality Overview

How Cindy shows up

Achievement-Oriented
Persuasive
Informal

They are more likely to be open to unproven but exciting technologies. They like to keep things under control. They will bat for you if they come to believe in you.

Priorities

Topics Cindy cares about

Salesforce Ecosystem
Her career is centered on Salesforce, from managing enterprise platforms at AmEx to co-leading the Austin Salesforce Admin user group and hiring Salesforce professionals.
Product Management
She has extensive experience leading product management for enterprise platforms at both American Express and Expedia Group, focusing on strategy and implementation.
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Career

Work history

10-2022 - 5-2025
VP, Product Management, Enterprise Platforms - Sales and Marketing
American Express
4-2022 - 11-2022
Senior Director, Product Management
Expedia Group
2-2020 - 11-2022
Director, Salesforce Product Management
Expedia Group
7-2019 - 11-2022
Director, CE and Sales Applications
Expedia Group
1-2016 - 5-2017
Senior Product Manager, Salesforce and Marketo
Yodle
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2005 - 2007
Masters
The Else School of Management at Millsaps College
2000 - 2004
BS
Millsaps College
Social presence
in
Behavioral profile

DISC profile (public)

I

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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