Claire Jules-Saffu

Commander
DISC Type : D

Client Director - Corporate (Retail, Autos, B2C) at Microsoft

Hornchurch, England, United Kingdom

Overview

Claire Jules-Saffu is a Client Director at Microsoft with over 20 years of experience in performance marketing, specializing in the retail sector. Her key professional strength lies in her dual experience on both the agency and client side, allowing her to adeptly navigate and bridge the communication and strategy gaps between them.

Outside of her corporate role, Claire is a mother of two. Public social media profiles and online reviews suggest she is a passionate foodie, even using the handle "@FoodieClaire" online. She appears to enjoy dining out and sharing her experiences.

She uniquely positions herself as someone who can pivot seamlessly between agency and client perspectives, having "been there, done that" in both worlds.

Personality Overview

Decisive

Impact-Driven

Risk-Taker

They like to move fast and expect the same from others.  More than the product, they care about the impact of the product. They take a lot of pride in personal achievements.

Topics They Care About

Client Relationships
Her role as Client Director and recommendations highlight her personable approach and skill in fostering strong, long-lasting client relationships.
Performance Marketing
Her headline and career history emphasize more than two decades of hands-on experience and strategic leadership in paid media and performance marketing.
Retail & B2C Strategy
Identifies as a "Retail Specialist" and has worked with major retail clients like Marks and Spencer, The Perfume Shop, and Tesco throughout her career.

Media Appearances

Claire has no verified media appearances

Work History

5-2025
Client Director - Corporate (Retail, Autos, B2C) at Microsoft
9-2023 - 2-2025
Client Director at Incubeta
5-2023 - 8-2023
Head of Client Services at Curated
1-2023 - 5-2023
Head of Paid Media at Curated
8-2021 - 10-2022
Paid Media - Head of Channel at Tesco Bank

Education

9-1998 - 5-2001
Bachelor of Science - BS from London Metropolitan University

More Information

Social Presence :

Prographics :

Exp : 23 Location : Hornchurch, England, United Kingdom Job Level : Mid-senior Designation : Client Director - Corporate (Retail, Autos, B2C) at Microsoft
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Insights For Selling To Claire

During A Call Or A Meeting

DO's

  • Hold your ground without indulging in one-upmanship
  • Be respectful but crisp
  • Objectively showcase the impact that your product creates

DONT's

  • Don't try too hard to forge relationships with them
  • Avoid being too verbose
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Claire is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Claire

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Claire move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Claire take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Claire

Personality Compatibility


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