Clare Delaney

Visionary
DISC Type : Ds

Data and Commerce Consultant at Freelance

London, England, United Kingdom

Overview

Clare is a data and commerce sales leader with over 20 years of experience in the digital advertising and programmatic industry. Specializing in adtech, retail media, and CTV, she develops profitable partnerships to increase market share. Colleagues describe her as passionate, dedicated, and a person of great integrity.

Clare is actively involved in empowering women in the communications industry through her role as a mentor and member of the partnerships team at Bloom UK. This professional network focuses on supporting women to future-proof their careers and drive equality in the workplace.

She is a certified panel moderator and has served as a judge for the prestigious Retail MediaX Awards.

Personality Overview

Direct & Assertive

Fast But Thoughtful

Objective Evaluator

They exhibit a rare combination of being result-oriented but patient at the same time.  Reading between the lines and seeing beyond your words comes naturally to them. They are very professional in their approach and can weigh multiple perspectives together.

Topics They Care About

Retail Media
Serves as a judge for the Retail MediaX Awards and frequently moderates industry panels, positioning her as an expert in this evolving space.
Commerce & Adtech
Her entire 20+ year career has been centered on delivering results in the digital advertising, adtech, and programmatic industries for publishers and platforms.
Strategic Partnerships
Focuses on building deep, senior-level relationships with agencies, publishers, and industry bodies, viewing herself as a trusted advisor to partners.

Media Appearances

Clare has no verified media appearances

Work History

1-2024
Data and Commerce Consultant at Freelance
5-2021 - 12-2023
Data and Commerce Sales Lead at Hearst UK
3-2020
Member, Mentor and Partnerships Team at Bloom UK
1-2019 - 5-2021
Sales Director EMEA at STAQ Driving Automated Insights For Trusted Brands
6-2016 - 12-2018
Director of Business Development EMEA at Purch

Education

1989 - 1992
Bachelor of Arts (BA. Hons) from Middlesex University

More Information

Social Presence :

Prographics :

Exp : 32 Location : London, England, United Kingdom Job Level : Senior Designation : Data and Commerce Consultant at Freelance
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Insights For Selling To Clare

During A Call Or A Meeting

DO's

  • Let them know of potential risks but suggest mitigation methods alongside
  • Suggest clear next steps with confidence, don't be vague or hesitant
  • You can spend time on BANT (or other qualification methodology) but keep it to the point

DONT's

  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't shy away from asking hard questions, but be extra polite
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Clare is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Clare

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Clare move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Clare take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Clare

Personality Compatibility


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