Claudia Calori is the Vice President, Head of Global Marketing for Personal Health at Philips, with a background in leading major brands like Desperados at HEINEKEN and Converse. An Adjunct Professor at Luiss Guido Carli University, she has deep expertise in brand strategy and consumer understanding, holding a Masters from Università degli Studi di Padova.
Claudia is a passionate advocate for the concept of "care," both in her personal life and professional work. She often writes about its importance, including the significance of supporting mothers through their transformative journey and actively encourages others to "share the care."
Unique fact: While at HEINEKEN, she was the Global Brand Director for Desperados, growing it into the second-biggest global brand in the companys portfolio.
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