Claudia Calori in

Claudia Calori

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Adjunct Professor at Luiss Guido Carli University
📍 Amsterdam, North Holland, Netherlands

Claudia Calori is the Vice President, Head of Global Marketing for Personal Health at Philips, with a background in leading major brands like Desperados at HEINEKEN and Converse. An Adjunct Professor at Luiss Guido Carli University, she has deep expertise in brand strategy and consumer understanding, holding a Masters from Università degli Studi di Padova.

Claudia is a passionate advocate for the concept of "care," both in her personal life and professional work. She often writes about its importance, including the significance of supporting mothers through their transformative journey and actively encourages others to "share the care."

Unique fact: While at HEINEKEN, she was the Global Brand Director for Desperados, growing it into the second-biggest global brand in the companys portfolio.

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Experience
23 Years
Current Role
Adjunct Professor
Job Level
Senior
Location
Amsterdam, North Holland, Netherlands
Personality Overview

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Priorities

Topics Claudia cares about

Global Brand Leadership
Her career is defined by leading major global brands at Philips, HEINEKEN, and Converse, with a track record of driving significant growth and international presence.
Consumer-Centric Innovation
She consistently emphasizes that the "consumer is the king" and has a flair for ground-breaking communication and front-end innovation based on deep consumer understanding.
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Career

Work history

11-2022
Adjunct Professor
Luiss Guido Carli University
7-2021
Vice President, Head of Global Marketing Personal Health
Philips
6-2019 - 7-2021
General Manager Garment Care - Core and New Business
Philips
12-2015 - 5-2019
Brand Director
Converse
6-2013 - 10-2015
DESPERADOS Global Brand Director
HEINEKEN
In the press

Media appearances

251. Claudia Calori, VP Global Marketing Personal Health at Philips. Featured in Spotify
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Claudia Calori, VP Head of Global Marketing Personal Health, Philips. Featured in Adweek
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Education
1997 - 2002
Master's Degree
Università degli Studi di Padova
2000 - 2000
Bachelor's Degree
Boston University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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