Claudia Cassella

Judge
DISC Type : Dc

Marketing Leader | Strategic Advisor | Business Development at Self-employed

Buenos Aires, Buenos Aires Province, Argentina

Overview

Claudia has no verified overview

Personality Overview

Quality Focused

Generally Skeptic

Features Driven

More than the product, they care about the impact of the product.  They like to move fast and expect the same from others. They prefer to be the ones controlling the conversation or defining the terms.

Topics They Care About

Claudia has no verified topics they care about

Media Appearances

Claudia has no verified media appearances

Work History

4-2026
Marketing Leader | Strategic Advisor | Business Development at Self-employed
10-2024
South Cone Head of Marketing at Kimberly-Clark
2-2021 - 10-2024
South Cone Head of Marketing - Sr. Category Manager Adult, Feminine Care & Family Care at Kimberly-Clark
9-2020 - 2-2021
Sr Brand Marketing Manager Baby & Child Care South Cone at Kimberly-Clark
3-2018 - 8-2020
Sr. Brand Marketing Manager Adult & Feminine Care, Plenitud® & Kotex® South Cone at Kimberly Clark at Kimberly-Clark

Education

1998 - 2001
Licenciatura from Universidad Torcuato Di Tella
2008 - 2008
Posgrado from Pontificia Universidad Católica Argentina 'Santa María de los Buenos Aires'​

More Information

Social Presence :

Prographics :

Exp : 21 Location : Buenos Aires, Buenos Aires Province, Argentina Job Level : Senior Designation : Marketing Leader | Strategic Advisor | Business Development at Self-employed
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Insights For Selling To Claudia

During A Call Or A Meeting

DO's

  • Refer to testimonials from well-known industry leaders
  • Objectively showcase the impact that your product creates
  • Help them weigh the risks by sharing objective proof points without becoming too analytical

DONT's

  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Do not spend too much time focusing on product tech or features

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Claudia is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Claudia

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Claudia move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Claudia take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Claudia

Personality Compatibility


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