Claudia Van den Berg Morelli

Critic
DISC Type : C

Publisher at Cook_inc.

Italy

Overview

Claudia van den Berg Morelli is a publisher, consultant, and startup coach specializing in strategic innovation and sustainable business growth. As the founder of Mint Labs and a mentor for CASSINI EU, she helps purpose-driven teams flourish. She holds a Master’s from United Nations University-MERIT and a recent certificate from New York University.

Passionate about gastronomy and authentic storytelling, Claudia merges her interests through her role as Publisher at Cook_inc. , an independent magazine. She is an empathetic and strategic thinker who focuses on creating resilient businesses and fostering a culture of care over aggressive sales tactics, as demonstrated by her unique approach to Black Friday.

She recently fulfilled a long-term goal by launching an English version of her Italian magazine, Cook_inc. , to bring longform journalism to a global audience.

Personality Overview

Objective Thinker

Critic

ROI Driven

They are quite likely to negotiate on pricing or other key terms.  They prefer to do logical analysis and value evidence over emotions. They enjoy working alone and do not rely on others very often.

Topics They Care About

Indie Publishing
As the Publisher of Cook_inc. magazine, she recently completed an advanced publishing program at NYU to further her expertise in the evolving industry.
Startup Mentoring
She founded Mint Labs to advise early-stage startups and actively serves as a mentor for programs like the CASSINI Hackathons.
Sustainable Business
Her goal is to help create "resilient and sustainable businesses, " a focus also evident in her previous operations role at 3D printing material company Reflow.

Media Appearances

Claudia has no verified media appearances

Work History

1-2022
Publisher at Cook_inc.
1-2022
Startup Mentor at CASSINI EU
12-2020
Founder at Mint Labs
11-2018 - 11-2020
Head of Operations & Finance at Reflow
8-2017 - 9-2018
Team Lead User Operations at bunq

Education

2025 Advanced Publishing Institute - Executive Certificate Program from New York University
2014 - 2015
Master’s Degree from United Nations University-MERIT

More Information

Social Presence :

Prographics :

Exp : 8 Location : Italy Job Level : Leadership Designation : Publisher at Cook_inc.
URL has been copied!

Insights For Selling To Claudia

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Make extra effort to not seem pushy or confrontational
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Claudia is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Claudia

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Claudia move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Claudia take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Claudia

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.