Cliff Lester

Planner
DISC Type : Sc

Business Development Manager at SERVPRO of Rockingham County

Stoneville, North Carolina, United States

Overview

Cliff has no verified overview

Personality Overview

Inflexible

Disciplined

Deliberate

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  They are thorough and always follow a systematic approach. Being observant comes to them naturally.

Topics They Care About

Cliff has no verified topics they care about

Media Appearances

Cliff has no verified media appearances

Work History

1-2025
Business Development Manager at SERVPRO of Rockingham County
3-2022 - 1-2025
Server at LM Restaurants
5-2017 - 9-2021
Manager at Deep Springs Country Club

Education

12-2022 - 12-2024
Bachelor of Business Administration - BBA from University of North Carolina Wilmington
8-2020 - 12-2022
Associate of Arts - AA from Cape Fear Community College

More Information

Social Presence :

Prographics :

Exp : 8 Location : Stoneville, North Carolina, United States Job Level : Middle Designation : Business Development Manager at SERVPRO of Rockingham County
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Insights For Selling To Cliff

During A Call Or A Meeting

DO's

  • Ask them which other stakeholders would be important for this purchase decision
  • Expect them to be slow and cautious, encourage them to ask more questions
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Don't rely on relationship building even if they act pleasantly
  • Don't push them too hard to make fast decisions, give them time
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cliff is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Cliff

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Cliff move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Cliff take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Cliff

Personality Compatibility


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