Cloé Von Krause

Questioner
DISC Type : c

Vice President Marketing at The Coca-Cola Company

Belgium

Overview

Cloé has no verified overview

Personality Overview

Systematic

Cautious & Analytical

Price-Sensitive

They prefer to fully evaluate every situation.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Cloé has no verified topics they care about

Media Appearances

Cloé has no verified media appearances

Work History

1-2024
Vice President Marketing at The Coca-Cola Company
1-2022
Head of Coca-Cola Global Innovations at The Coca-Cola Company
1-2021 - 4-2022
Head of Coca-Cola TM, China/Hong-Kong/Taiwan at The Coca-Cola Company
3-2019 - 1-2021
Marketing General Manager, Still beverages at The Coca-Cola Company
8-2017 - 3-2019
Senior Brand Director, Global Sparkling growth platforms at The Coca-Cola Company

Education

2018 - 2019
Executive education from Harvard Business School
Ingenieur agronome from ISA Lille

More Information

Social Presence :

Prographics :

Exp : 23 Location : Belgium Job Level : Senior Designation : Vice President Marketing at The Coca-Cola Company
URL has been copied!

Insights For Selling To Cloé

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Emphasise more on facts and measurable benefits

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cloé is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Cloé

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Cloé move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Cloé take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Cloé

Personality Compatibility


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