Cody Schoonover

Questioner
DISC Type : c

Director, Asset Management at Rainbow Energy Marketing Corporation

Bismarck, North Dakota, United States

Overview

Cody Schoonover is the Director of Asset Management and Origination at Rainbow Energy Marketing Corporation. His expertise is in optimizing energy assets and developing trading strategies, built on previous roles supervising real-time trading at Basin Electric Power Cooperative. He holds an Executive MBA from the University of Oklahoma - Price College of Business.

Outside of his corporate role, Cody is a Sergeant First Class in the Army National Guard. He is also actively involved in his community, serving on the council for the Downtown Bismarck Community Foundation. He was previously recognized as one of the areas top young professionals in a "20 Under 40" list.

Unique Fact: He has a long-standing commitment to the military, serving as a Sergeant First Class in the Army National Guard.

Personality Overview

Systematic

Not Easily Convinced

Value Seeker

They are more likely than others to negotiate on pricing and terms.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to analyze every situation thoroughly.


Topics They Care About

Energy Asset Optimization
His current role is Director of Asset Management, and he previously supervised the optimization of over 75 assets at Basin Electric Power Cooperative.
Energy Trading Strategy
Has extensive experience as a Real Time Trader and Supervisor, developing strategies for the WEIS, SPP, and MISO markets.
Financial Markets
Previously worked as a Wealth Advisor and holds Series 7 & 63 licenses, showing a deep understanding of financial risk and investment.

Media Appearances

Cody has no verified media appearances

Work History

5-2024
Director, Asset Management at Rainbow Energy Marketing Corporation
11-2007
Sergeant First Class at Army National Guard
11-2020 - 4-2024
Supervisor, Real Time Trading at Basin Electric Power Cooperative
9-2019 - 11-2020
Real Time Trader at Basin Electric Power Cooperative
9-2013 - 9-2019
Wealth Advisor at Starion Bank

Education

1-2025 - 4-2026
Executive MBA from University of Oklahoma - Price College of Business
Bachelor's degree from University of Mary

More Information

Social Presence :

Prographics :

Exp : 18 Location : Bismarck, North Dakota, United States Job Level : Mid-senior Designation : Director, Asset Management at Rainbow Energy Marketing Corporation
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Insights For Selling To Cody

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Back up any claims with data and numbers
  • Emphasise more on facts and measurable benefits

DONT's

  • Avoid rushing them, be polite and patient
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cody is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Cody

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Cody move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Cody take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Cody

Personality Compatibility


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