Colby Genasci

Collaborator
DISC Type : is

Director of Engineering at Taylor Farms

Salinas, California, United States

Overview

Colby Genasci is the Director of Engineering at Taylor Farms, where he leads innovative initiatives like the companys recent energy independence project integrating fuel cell and solar technologies. A graduate of California Polytechnic State University, he leverages his engineering background to create unique, impactful solutions and drive industry-leading projects forward.

Outside of his engineering career, Colby has a strong background in competitive sports and leadership. He served as President of the Cal Poly Club Baseball team, where he was also a starting pitcher. His passion for positive impact extends to community work, having served as an Athlete Ambassador in the Dominican Republic.

He once acted as a community liaison in Santo Domingo, running youth baseball clinics and donating equipment.

Personality Overview

Good Listener

Example Driven

Appreciative

Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are.  They are more likely to go for proven solutions. Win-win scenarios can appeal strongly to them.

Topics They Care About

Sustainable Engineering
He is directly involved in Taylor Farms' project to achieve energy independence by integrating Bloom Energy fuel cells with solar power systems at processing facilities.
Innovative Projects
Expressed pride in being part of an "innovative and industry leading project" and has a background in research, testing, and rapid prototyping from previous roles.
Team Leadership
Currently a Director of Engineering and previously honed leadership skills as the President of the Cal Poly Club Baseball team, managing organizational and interpersonal duties.

Media Appearances

Taylor Farms moves San Juan facility toward energy independence. Featured in Benito Link

See Now

Work History

7-2025
Director of Engineering at Taylor Farms
11-2017 - 8-2025
Project Engineer at Taylor Farms
6-2016 - 9-2016
Mechanical Engineering Intern at Quick Mount PV
5-2016 - 6-2017
President at Cal Poly Club Baseball
6-2015 - 9-2015
Athlete Ambassador at Athletes in Action

Education

2012 - 2017
Bachelor’s Degree from California Polytechnic State University-San Luis Obispo

More Information

Social Presence :

Prographics :

Exp : 9 Location : Salinas, California, United States Job Level : Mid-senior Designation : Director of Engineering at Taylor Farms
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Insights For Selling To Colby

During A Call Or A Meeting

DO's

  • Be visibly appreciative of their actions during your interactions
  • Show genuine interest in solving their problems
  • If possible, involve their colleagues in the sales process

DONT's

  • Don’t get into excessive details unless prompted
  • Don’t ask too many questions that sound too dry and objective
  • Don’t give the impression of being unproven or risky

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Colby is

  • Relationship and rapport play a major role, followed by low risk and the presence of proof points.
  • Will you ever get a clear answer from Colby

  • They are diplomatic when the need arises; they hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Colby move?

  • They can take their time to reach decisions, even while they stay engaged and friendly.
  • Can Colby take some risk or not?

  • They are unlikely to take many risks.

You And Colby

Personality Compatibility


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