Craig Ashley

Observer
DISC Type : ic

Deputy Head of School, School of Arts & Creative Industries at Coventry University

Coventry, England, United Kingdom

Overview

Craig has no verified overview

Personality Overview

Curious

Example Seeker

Value Driven

They are likely to ask many questions and look heavily for supporting information.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally good communicators and can be hard to convince.

Topics They Care About

Craig has no verified topics they care about

Media Appearances

Craig has no verified media appearances

Work History

10-2024
Deputy Head of School, School of Arts & Creative Industries at Coventry University
4-2025 - 11-2025
Head of School, School of Arts & Creative Industries (Secondment) at Coventry University
5-2023 - 10-2024
Deputy Head of School, School of Art & Design at Coventry University
9-2020 - 5-2023
Associate Head of School - Enterprise and Innovation, School of Art and Design at Coventry University
11-2019 - 7-2020
Place Consultant at Coventry City of Culture Trust

Education

2006 - 2008
PG Dip from Anglia Ruskin University
1999 - 2002
BA (Hons) Photography from University of Derby

More Information

Social Presence :

Prographics :

Exp : 19 Location : Coventry, England, United Kingdom Job Level : Mid-senior Designation : Deputy Head of School, School of Arts & Creative Industries at Coventry University
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Insights For Selling To Craig

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Be prepared for a lot of questions, answer them objectively
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Craig is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Craig

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Craig move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can Craig take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Craig

Personality Compatibility


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