Craig Burg

Observer
DISC Type : ci

President at Desert Aire

Germantown Town, Wisconsin, United States

Overview

Craig has no verified overview

Personality Overview

Assertive

Value Driven

Curious

They are generally good communicators and can be hard to convince.  They often ask many questions and rely heavily on information and documentation. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Craig has no verified topics they care about

Media Appearances

Craig has no verified media appearances

Work History

1-2024
President at Desert Aire
6-1999 - 1-2024
Vice President - Engineering at Desert Aire
Engineering Tech at Universal Metrics Inc.

Education

1992 - 2000
Mechanical Engineering from Milwaukee School of Engineering
Education details unavailable from Menomonee Falls High School

More Information

Social Presence :

Prographics :

Exp : 26 Location : Germantown Town, Wisconsin, United States Job Level : N/A Designation : President at Desert Aire
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Insights For Selling To Craig

During A Call Or A Meeting

DO's

  • Share testimonials from known people and give multiple examples of product value
  • Help them understand the risk aspect fully while inspiring confidence
  • Persuade objectively how your product will help them achieve their goals

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Craig is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Craig

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Craig move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can Craig take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Craig

Personality Compatibility


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