Craig Dufficy

Enthusiast
DISC Type : i

Director, Business Acquisition & Growth at Zip Co

Greater Sydney Area, Australia

Overview

Craig has no verified overview

Personality Overview

Consensus Focused

Non-Confrontational

Story Driven

They are more about building relationships than just cutting deals.  Unlike D or C types, they are convinced more by stories and testimonials. They are generally friendly, so be careful when relying on their word.

Topics They Care About

Craig has no verified topics they care about

Media Appearances

Craig has no verified media appearances

Work History

9-2025
Director, Business Acquisition & Growth at Zip Co
6-2023 - 9-2025
Director, Merchant Optimisation at Zip Co
6-2022 - 7-2023
Director, SMB Sales ANZ at Zip Co
7-2013 - 5-2015
National Account Manager - Consumer at FlexiGroup Limited ("FXL")
8-2009 - 6-2013
National Sales Manager at Lombard Finance

Education

Craig has no verified education history

More Information

Social Presence :

Prographics :

Exp : 10 Location : Greater Sydney Area, Australia Job Level : Mid-senior Designation : Director, Business Acquisition & Growth at Zip Co
URL has been copied!

Insights For Selling To Craig

During A Call Or A Meeting

DO's

  • Give them the opportunity to lead the conversation where possible
  • Invite them for a lunch or a drink/coffee
  • Maintain high, positive energy and convey confidence

DONT's

  • Don’t be excessively objective, be like a storyteller with them
  • Avoid overloading them with too much information
  • Don’t ask too many questions in one go, weave them into the flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Craig is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Craig

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Craig move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Craig take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Craig

Personality Compatibility


Other Zip Co Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.