Craig Granetzke

Go-getter
DISC Type : d

Enterprise Master Data Governance Architect at Albemarle Corporation

Charlotte Metro, United States

Overview

Craig Granetzke is an IT professional with over two decades of experience specializing in enterprise master data governance, data quality, and global ERP projects. At Albemarle Corporation, he leads initiatives for SAP Master Data Governance on S/4HANA. Colleagues describe him as creative, exceptionally responsive, and a self-motivated talent.

He earned his Bachelor of Science from the University of Wisconsin-Parkside.

He pioneered the use of AI agents to streamline data governance processes, demonstrating a commitment to leveraging innovative technology for efficiency.

Personality Overview

Decisive

Fast-Paced

Self-Confident

They respond well to confident salespeople.  They focus on objectivity in a pitch and pay little attention to bells and whistles. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

Master Data Governance
His entire career is focused on MDM, Data Governance, and Data Quality programs for large, global enterprises, as seen in his roles at Albemarle and Diversey.
AI in Data Management
In his current role, he pioneered the use of AI agents to support global master data governance, indicating an interest in applying advanced tech to his field.
SAP Systems
Has extensive, hands-on experience with SAP MDG on S/4HANA, SAP Mass Update tools, and SAP BW systems across multiple global corporations.

Media Appearances

Craig has no verified media appearances

Work History

6-2021
Enterprise Master Data Governance Architect at Albemarle Corporation
5-2012 - 6-2021
Master Data Management Expert at Diversey
5-2012 - 9-2017
Business Systems Anaylst - Enterprise Master Data at Sealed Air Corporation
5-2010 - 5-2012
Business Intelligence Specialist at Diversey

Education

Bachelor of Science - BS from University of Wisconsin-Parkside

More Information

Social Presence :

Prographics :

Exp : 15 Location : Charlotte Metro, United States Job Level : Mid-senior Designation : Enterprise Master Data Governance Architect at Albemarle Corporation
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Insights For Selling To Craig

During A Call Or A Meeting

DO's

  • Stress on the business value that your product offers
  • Refer to testimonials from others in similar positions
  • Get to the point quickly instead of spending too much time on pleasantries

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Refrain from asking too many questions
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Craig is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Craig

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Craig move?

  • Their decision making speed is somewhere in the middle.
  • Can Craig take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Craig

Personality Compatibility


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