Craig Harris

Inquirer
DISC Type : cd

Director - Retail Analytics at Hibbett Sports

Birmingham, Alabama, United States

Overview

Craig Harris is a senior retail real estate strategy leader specializing in data-driven growth for national retail portfolios. With expertise in location analytics, GIS, and predictive modeling, he has a proven record of enhancing site selection and profitability at Hibbett Sports, AT&T, and Lowes. Colleagues describe him as knowledgeable, strategic, dedicated, and reliable.

His team at Hibbett Sporting Goods was recognized with a 2023 Esri Special Achievement in GIS Award for their outstanding work.

Personality Overview

Upfront

ROI Conscious

Demanding

They care equally about the product and its potential impact.  They respond well to confident salespeople. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Retail Site Selection
Has extensive experience leading site selection, market planning, and sales forecasting for major national retailers like Hibbett Sports, AT&T, and Lowe's.
Geospatial Analytics
His work in GIS is a core expertise, highlighted by his team receiving a Special Achievement in GIS (SAG) Award from Esri in 2023.
AI in Analytics
Recently completed certifications in "AI Tips for Business Analysts" and "Copilot Agents, " indicating an interest in applying AI to his field.

Media Appearances

Craig has no verified media appearances

Work History

11-2019
Director - Retail Analytics at Hibbett Sports
3-2013 - 11-2019
Associate Director - Retail Real Estate Analytics at AT&T Mobility
2-2000 - 2-2013
Divisional Mgr., Real Estate Market Research at Lowe's Home Improvement
2-1997 - 2-2000
Senior Market Analyst at Sears, Roebuck and Co.
3-1995 - 1-1997
Senior Real Estate Research Analyst at Lowe's Home Improvement

Education

Masters from Wayne State University
B.A. from Wayne State University

More Information

Social Presence :

Prographics :

Exp : 37 Location : Birmingham, Alabama, United States Job Level : Mid-senior Designation : Director - Retail Analytics at Hibbett Sports
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Insights For Selling To Craig

During A Call Or A Meeting

DO's

  • Stress on the business value that your product offers
  • Refer to testimonials from others in similar positions
  • Make sure that they have the necessary authority, they could present false stature sometimes

DONT's

  • Refrain from asking too many questions
  • Don’t try to be an alpha salesperson, give them equal space
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Craig is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Craig

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Craig move?

  • Their decision making speed is somewhere in the middle.
  • Can Craig take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Craig

Personality Compatibility


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