Craig Stewart in

Craig Stewart

Inquirer · DISC type dc
Head of Audience Growth at Twisted Pear Studios
📍 United Kingdom

Craig is an SEO and content professional with over 20 years of experience, currently Head of Audience Growth at Twisted Pear Studios. He specializes in data-driven content strategy and holds a postgraduate diploma from the University of Aberdeen. Colleagues describe him as strategic and talented in delivering audience growth.

Outside of work, Craig is making a conscious effort to prioritize his personal social life. He has resolved to spend more time with friends and neighbors, valuing genuine connections beyond the scope of professional networking events and conferences.

His journalism background as a sub-editor gives him a unique instinct for content patterns and precision, an asset he finds invaluable in the age of AI.

Read the full overview →
Experience
19 Years
Current Role
Head of Audience Growth
Job Level
Mid-senior
Location
United Kingdom
Personality Overview

How Craig shows up

Upfront
Hard To Convince
ROI Conscious

They care equally about the product and its potential impact. They don’t always try to control the conversation but neither do they like yielding it fully. They respond well to confident salespeople.

Priorities

Topics Craig cares about

AI in Content
Holds a certification in using AI for SEO and actively discusses how artificial intelligence is changing content creation and strategy.
Local SEO
He highlights successful case studies with local businesses, focusing on turning search impressions into tangible customer inquiries and calls.
+4 more topics Login to view topics
Career

Work history

4-2025
Head of Audience Growth
Twisted Pear Studios
9-2022 - 3-2025
Head of Audience Development
KELSEY Media
1-2021 - 9-2022
Content Marketing Manager, Haynes UK & Australia
Infopro Digital
6-2017 - 1-2021
Marketing Manager
Haynes Publishing
2-2017
SEO & Content Consultant
Self-employed
In the press

Media appearances

Twisted Pear Studios – Craig Stewart. Featured in craig-stewart.com
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Education
2008 - 2008
PgDip
University of Aberdeen
2005 - 2006
MLitt
University of Strathclyde
Social presence
in
Behavioral profile

DISC profile (public)

d

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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