Crispin Busk in

Crispin Busk

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Founder at Yompi
📍 Bristol, England, United Kingdom

Crispin Busk is a serial entrepreneur who founded the premium instant noodle brand Kabuto Noodles, growing it into a major supermarket success. He is now the owner of Yompi, a science-backed dog supplement company. A graduate of the University of Cambridge, his career began in sales and marketing, notably with Bristol-based Pieminister.

Passionate about health and fitness, Crispin maintains a daily routine of waking up early to exercise. His business ventures are often inspired by identifying gaps in the consumer market for higher quality products, a strategy he applied to both noodles and now pet wellness. He is a prominent figure in Bristols entrepreneurial scene.

His idea for Kabuto Noodles came after noticing the disconnect between high-quality restaurant noodles and the unhealthy instant options in supermarkets.

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Experience
20 Years
Current Role
Founder
Job Level
Leadership
Location
Bristol, England, United Kingdom
Personality Overview

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Communication Style
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Priorities

Topics Crispin cares about

Brand Building
Successfully founded and scaled two distinct consumer brands, Kabuto Noodles and Yompi, by creating premium alternatives in established markets.
Pet Wellness
His current venture, Yompi, focuses on creating high-quality, vet-approved soft chews to improve dog health, reflecting a professional and likely personal interest.
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Career

Work history

11-2025
Founder
Yompi
6-2010
Owner Founder
Kabuto noodles
6-2005 - 6-2010
Sales Manager
pieminister ltd
account manager
Tribal DDB
In the press

Media appearances

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Education
1993 - 1996
2:1
University of Cambridge
Education details unavailable
radley college
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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