Cynthia Cabrera

Critic
DISC Type : C

Notary Public at Self-employed

Georgetown, Texas, United States

Overview

Cynthia is a Senior Global Operations and Strategy Program Manager at Boomi with over 15 years of experience. She specializes in using business intelligence and data analysis to enhance customer support operations. She is currently a Master of Science candidate at the Gies College of Business.

She is a passionate advocate for inclusion and belonging, co-founding and chairing Boomis ¡Cultura! Latiné Employee Resource Group. She has led several global cultural events, including a 5K run that supported a Latinx non-profit organization, demonstrating her commitment to cultural awareness and community engagement.

Unique fact: Cynthia is the first in her family to graduate from college and was nominated to the Beta Gamma Sigma honor society.

Personality Overview

Precise

Critic

ROI Driven

They prefer to analyze logically and value objective facts over emotions.  Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

AI Evangelism
Identifies as an "AI Evangelist" in her professional headline and holds a certification in Generative AI, indicating a strong interest in its application.
Data-Driven Decisions
Her role focuses on leveraging data analysis, KPIs, and tools like Power BI to drive efficiency and optimize business processes for global customer support.
Diversity and Inclusion
Serves as an "Inclusion and Belonging Advocate, " co-founded a Latiné ERG, and is a member of Boomi's Culture Council, showing a deep commitment to DEI.

Media Appearances

Cynthia has no verified media appearances

Work History

4-2022
Notary Public at Self-employed
8-2021
Culture Council Member (Advisory Board) at Boomi
5-2021
Senior Global Operations & Strategy Program Manager, Post-Sales Operations at Boomi
10-2020
¡Cultura! Latiné ERG Leader at Boomi
10-2018 - 5-2021
Global Operations Leader - Customer Assurance (Customer Support) at Boomi

Education

8-2023 - 5-2026
Master of Science Candidate from Gies College of Business - University of Illinois Urbana-Champaign
8-2023 - 3-2024
Graduate Certificate from Gies College of Business - University of Illinois Urbana-Champaign

More Information

Social Presence :

Prographics :

Exp : 29 Location : Georgetown, Texas, United States Job Level : Middle Designation : Notary Public at Self-employed
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Insights For Selling To Cynthia

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Don’t try too hard to build a relationship with them
  • Don’t rush them till they have clearly gotten all the necessary information
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cynthia is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Cynthia

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Cynthia move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Cynthia take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Cynthia

Personality Compatibility


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