D.J. Palmer

Questioner
DISC Type : c

Managing Director at Ascend Capital Group

Washington, District of Columbia, United States

Overview

D. J. Palmer is an accomplished Managing Director at Ascend Capital Group, specializing in investment banking for technology, media, and software companies. A member of the Forbes Finance Council and an MBA graduate, he has extensive experience advising firms on strategic transactions.

He is a highly decorated professional, having received both the "Americas Rising Star Dealmaker" award and the "Annual Emerging Leaders Award" in 2022, recognizing him as a top young M&A professional.

Personality Overview

Price-Sensitive

Value Seeker

Systematic

It is quite likely of them to ask for pricing or other concessions.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to analyze every situation thoroughly.


Topics They Care About

GovTech M&A
He has recently led multiple transactions in the government technology sector, advising clients like MyGov and MCCi on strategic acquisitions.
Software Investments
His primary focus is on the software industry, where he has guided companies such as KnowledgeLake and Kaseware through significant investment processes.
M&A Dealmaking
As a recipient of multiple dealmaker awards, he is deeply involved in the mechanics of successful M&A transactions and industry best practices.

Media Appearances

Ascend Capital Group Promotes Douglas Palmer to Managing Director. Featured in CityBiz

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Ascend Announces Promotion of DJ Palmer to Director. Featured in Ascend Capital Group (Press Release)

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DJ Palmer Receives M&A Atlas Americas Rising Star DealMaker Award. Featured in Ascend Capital Group (Press Release)

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Work History

10-2022
Managing Director at Ascend Capital Group
2-2021 - 10-2022
Director at Ascend Capital Group
10-2020
Official Member at Forbes Finance Council
1-2019 - 2-2021
Vice President at Ascend Capital Group
2-2017 - 12-2018
Investment Banking at District Capital Partners

Education

2010 - 2014
Master of Business Administration from Towson University
2010 - 2014
Master of Business Administration from University of Baltimore Merrick School of Business

More Information

Social Presence :

Prographics :

Exp : 17 Location : Washington, District of Columbia, United States Job Level : Mid-senior Designation : Managing Director at Ascend Capital Group
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Insights For Selling To D.J.

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasise more on facts and measurable benefits

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with D.J. is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from D.J.

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will D.J. move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can D.J. take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And D.J.

Personality Compatibility


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