Dan Burns

Inquirer
DISC Type : cd

Chief Information Security Officer at Inchcape plc

Greater Leicester Area, United Kingdom

Overview

Dan has no verified overview

Personality Overview

Judgemental

ROI Conscious

Hard To Convince

They can be nudged to make faster decisions by offering what they value.  They respond well to confident salespeople. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Dan has no verified topics they care about

Media Appearances

Dan has no verified media appearances

Work History

8-2024
Chief Information Security Officer at Inchcape plc
8-2022 - 8-2024
Head of Information Security at Next
10-2016 - 8-2022
Head of Cyber Security Operations at Next
6-2014 - 10-2016
Technical Services Manager at Next
5-2005 - 10-2007
Windows & Citrix Server Administrator at PremierFirst Vehicle Rental

Education

1996 - 1999
HND from De Montfort University
1994 - 1996
BTEC from Wigston College of FE

More Information

Social Presence :

Prographics :

Exp : 19 Location : Greater Leicester Area, United Kingdom Job Level : Leadership Designation : Chief Information Security Officer at Inchcape plc
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Insights For Selling To Dan

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending too much time on pleasantries
  • Highlight the competitive differentiation of your product
  • Make sure that they have the necessary authority, they could present false stature sometimes

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Don’t expect them to change their mind quickly if they say no once
  • Don’t try to be an alpha salesperson, give them equal space

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dan is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Dan

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Dan move?

  • Their decision making speed is somewhere in the middle.
  • Can Dan take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Dan

Personality Compatibility


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